well,
hello there!
If you’re an entrepreneur or part of an organization with a lean, mean marketing team, here’s the 411. We’re not your average marketing agency. We’re a team of strategists, creatives and digital doers who plug in where you need us most.
Just Good Stuff, All in One Place.
~ brand strategy ~ design ~ photography ~ videography
~ brand strategy ~ design ~ photography ~ videography
* websites * shopify * ecom * seo
* websites * shopify * ecom * seo
« digital marketing « email « sms « paid media « crm « pinterest « organic
« digital marketing « email « sms « paid media « crm « pinterest « organic
We’re Happy
You’re Here
We help founders, business owners and scrappy marketing teams grow with clear strategy, real execution and nothing unnecessary.
Our Services
-
Get clear on what your brand stands for, how to talk about it and how to keep it consistent across everything you do, from messaging and positioning to your logo, colors and typography.
-
Build a website that reflects your brand and drives your goals. Already have a site? Get an audit, refresh or optimization to make it work harder for your business. Whether you're selling, booking or building trust, make sure it's clear, functional and easy to use.
-
Create email and customer systems that keep in touch with your audience automatically. From welcome sequences to monthly updates, turn interest into loyalty.
-
Help people find your business online and bring the right traffic to your site. That includes search engine optimization and running ads on Google, Facebook, Instagram, TikTok and Pinterest.
-
Create content that feels real and builds connection with your community. No stress, no guesswork. Just a plan that makes sense and content that reflects who you are.
-
Turn your Pinterest into a growth tool. From content creation to keyword strategy, help more people discover, save and visit your content over time.
Grit, Caffeine and Doing Good
Hi, I’m Erica Van Hofwegen, founder of Just Good Stuff. After more than a decade running marketing teams, I realized the marketing blah blah blah and the stuffy boardrooms weren’t for me. So I traded the corporate ladder for something more meaningful and way more fun. Now I get to bring together ridiculously talented people to help small businesses grow without the fluff and extra stuff.
Entrepreneurs and lean marketing teams deserve big-agency brains without the eye-roll meetings or bloated budgets. That’s why I built Just Good Stuff as a collective of people I’ve worked with, trust and genuinely like.
I’m also a mom of two little ones, so I know what it’s like to juggle way too many hats while trying to build something that matters. My role? Keep strategy sharp, keep the team aligned and keep the good stuff moving forward.
At the end of the day, I want marketing to feel simple, clear and actually enjoyable. Nothing unnecessary, just the good stuff. The best part? I work with an incredible team who are just good humans all the way around.
– Erica Van Hofwegen (rhymes with wagon)
If you’re tired of piecing together random marketing tactics or still not sure what marketing really is, you’re not alone. That’s why we built Just Good Stuff. We’re not a traditional agency; we’re your team: a collective of trusted experts who’ve worked together for years to turn vision into action. With more than 40 years of combined experience, we know what works, what doesn’t and how to handle the marketing so you don’t have to. Simple, clear and good.
❤️ The JGS Team